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Introduction
Trove is your home to collect and trade NFTs (ETH L1 and Arbitrum).

Trove is the NFT marketplace that personalizes and gamifies your experience as a collector, gamer, and trader. Built for the universe in and around the TreasureDAO ecosystem.
Denominated in both ETH and $MAGIC (the native token of the TreasureDAO ecosystem), Trove will offer:
  1. 1.
    Personalization and gamification as the new meta: Trove will be a pseudo game that sits atop an NFT marketplace with connections into the rest of what is being built within the TreasureDAO ecosystem (games and infrastructure). These interwoven gamification mechanics will help capture attention and interest while rewarding loyalty through a badge and achievement system, leaderboards, EXP, user levels, and more.
  2. 2.
    Tools to empower good and active participants: Tied to the elements of gamification, upstanding participants within the ecosystem (collectors and collection owners) will be able to tap into analytics, rarity, and other useful tools that will be deeply integrated directly into the marketplace.
  3. 3.
    Strong communities and economies of scale: Projects and collections on Trove will be able to tap into a loyal and highly engaged community from day one through TreasureDAO. User acquisition will be supported by TreasureDAO as a whole to help drive interest to collections listed on Trove.
Like its predecessor, the Treasure Marketplace, the $MAGIC-denominated section of Trove will continue to be curated and reserved for deeply integrated projects that undergo the Ecosystem Integration Framework. The generalized ETH-denominated section of Trove is initially curated by members of the DAO council.
For details on listing on Trove, visit Listing Process & Requirements.

Treasure Marketplace was launched on November 13, 2021 with the original idea of providing a collection storefront for projects deeply integrated with the DAO and the $MAGIC token. Since its launch, the Treasure Marketplace celebrated significant trading volume (over US$265M as of Aug 23, 2022 in just eight short months).
Almost immediately after launch, it became clear that there was a large demand for a high-quality NFT marketplace on Layer 2 Ethereum for all kinds of NFT collections – not just games or metaverse projects. While our original plan was to build two separate marketplaces (one for $MAGIC-denominated projects and another for ETH-denominated projects), we ultimately decided to consolidate into one, allowing the DAO council to focus its efforts on building one incredible marketplace and for it to serve as the nexus for collectors to experience Treasure and explore destinations that lie beyond on Arbitrum.

In order to create an experience where a marketplace can be meaningfully gamified, a marketplace should seek to provide avenues for good faith players and active users to be rewarded for helping to create an engaging marketplace ecosystem. This means providing additional ways of filtering projects based on relative quality, providing top performing collections with additional methods of customizing their collections buying/selling experience through personalization, providing holders/sellers with a more immersive experience for viewing and displaying their collections to others, providing outlets for recycling NFTs that are no longer desirable besides just ‘hiding’ them, and rewarding all users for meaningful usage of the platform.

Buyers serve collection owners and sellers by committing capital to those projects they find the most compelling and worthy of investment. Platforms should aim to help buyers make the most informed decisions by providing adequate filtering methods, purging any collections that are clearly copies of existing projects, and delisting projects that are involved in blatant scams/spreading harm/hate.

Teams that run NFT collections should aim to serve their holders and buyers as best as they can. This means conferring as much value as they can back to their holders and future buyers after the mint event. In practice, this looks like building up an active and engaged community, delivering on promises made to holders in a timely manner, and in some cases building in additional utility for their NFTs.

Sellers serve collection owners by setting the ‘temperature’ of a specific collection. By virtue of listing their NFTs at a set price, they signal their level of confidence and relative value of the collection at a specific point in time. Sellers also serve the platform by providing inventory for buyers to buy into.
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On this page
What is Trove?
Trove’s Origins
Our Guiding Principles
Platforms should reward good faith players
Buyers serve Collection Owners and Sellers; the platform should serve Buyers in return
Collection Owners should serve Holders/Buyers
Sellers serve Collection Owners and the platform